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Earlier work · E-commerce marketing

E-commerce Email Growth

Email list growth for e-commerce, Los Angeles

Online stores lose most of their visitors without ever getting an email address, and the product that helps them had to explain a technical idea simply and work inside the store platforms merchants already use.

Read the story
Website of an e-commerce email growth product
Client
Email list growth for e-commerce, Los Angeles
Industry
E-commerce marketing
Platform
Website and web app
My role
Web Designer
Timeline
2022

The problem

Online stores lose most of their visitors without ever getting an email address, and the product that helps them had to explain a technical idea simply and work inside the store platforms merchants already use.

What I built

Web experiences taken from low-fidelity wireframes to high-fidelity Figma designs for developers and project managers, designed to work across Shopify, WooCommerce, and other platforms.

How it works

Developers built directly from the Figma designs at each stage, with technical requirements reviewed up front so the design and the build matched.

What changed

Developers got clear, build-ready designs for an experience that had to work across several e-commerce platforms.

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